Maison Magic: contemporary classicism

In Naples, the brides’ dreams come true in an atelier with bright and ethereal atmospheres.

Naples, Italy


img.0Maison Magic Atelier, Naples

Enhance the content, not the container: this is the intent of the new headquarters of Maison Magic, old wedding dresses shop of Naples. Set in an elegant building of the early twentieth century, the atelier was designed by the architect Fabrizio Mautone to add value to the clothes - the content, precisely - welcoming the brides in an intimate and refined environment.

img.1Maison Magic Atelier, Naples

From room to room, majestic white clothes files are displayed on gleaming structures, designed to fall from above without interrupting the continuous flow of the tissues. A multitude of lights, strategically placed, illuminates the different models, while large mirrors amplify the real boundaries reflecting the wall decorations.

The classic and contemporary interiors of Maison Magic embrace the architecture, the furniture, the colors and the fabrics, giving the shop a prestigious royal aura. The wooden floor by Woodco gives further continuity to the atmosphere, welcoming and exclusive at the same time. Made with herringbone in White Oak, the floor adds value to the whole atelier thanks to its natural radiance, evoking timeless suggestions.

img.2Maison Magic Atelier, Naples